> For the complete documentation index, see [llms.txt](https://help.recart.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.recart.com/discounts/general-discount-codes.md).
# General Discount Codes
One discount code shared by everyone who receives it. How to create one in Recart and add it to your popups and SMS messages.
A general discount code is one code that everyone gets, like `WELCOME10`. Customers type it at checkout, or it's applied for them when they click a link connected to the discount.
### When to use a general code
* **It's the same for everyone**, so it's easy to remember and to mention in your popup and message copy
* **You can reuse it** across follow-up messages in the same flow
* **It works everywhere**: automated flows, campaign flows and popups
* **Any discount type works**: amount off products, amount off order, buy X get Y or free shipping
If you want each subscriber to get their own code that can't be shared, use [unique codes](/discounts/unique-discount-codes.md) instead.
### Create a general code
1. Go to [**Discounts**](https://app.recart.com/discounts) and click **Create new**, then **New discount**
2. Choose the **Discount type**, select **General** under **Discount code customization** and click **Continue**. General codes don't need a placement
3. Enter the **Discount code** customers will use at checkout, and a **Discount name** for your own reference
4. Set the discount value, scheduling and conditions
5. Click **Create discount**. Recart creates the code in your Shopify store
For every field in the form, see [Create & Manage Discount Codes](/discounts/create-discount-codes-in-recart.md).
{% hint style="info" %}
**Already have the code in Shopify?** If you type a code that already exists in your Shopify store, Recart tells you and offers to import it instead. You can also import it from **Create new** → **Import from Shopify**.
{% endhint %}
### Add a general code to an SMS message
1. In the flow or campaign editor, click the **%** (Add discount code) icon in the message toolbar
2. Select your code in the **Discount code** panel. It's inserted into your message
3. Optional: to apply the code automatically at checkout, add a link with the link icon and use **Connect link to discount (optional)** to connect it to your discount
Don't delete the discount item from your message. Recart uses it to insert the code when the message is sent.
### Add a general code to a popup
In the popup editor, go to the **Success step** and click **Add discount code**, then select your code. Subscribers see the code as soon as they opt in.
### Edit a general code
Open the code from the Discounts list to change its name, value, conditions or dates, then click **Update**. The code itself can't be changed after it's created. To use a different code, create a new one or duplicate this one, and swap it into your popups and messages.
### Best practices
* **Use a code just for Recart.** A code that isn't advertised in other channels, like email or ads, keeps your Recart reporting clean
* **Use one code per offer.** Duplicate the discount when you change an offer, so each offer's performance stays separate
* **Mention the offer in your copy**, like "15% off with code WELCOME15", so subscribers know what they're getting
If you have any questions, do not hesitate to [contact the Recart Support team.](/contact-recart-support.md) We'd be happy to help!
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