General Discount Codes

One discount code shared by everyone who receives it. How to create one in Recart and add it to your popups and SMS messages.

A general discount code is one code that everyone gets, like WELCOME10. Customers type it at checkout, or it's applied for them when they click a link connected to the discount.

When to use a general code

• It's the same for everyone, so it's easy to remember and to mention in your popup and message copy
• You can reuse it across follow-up messages in the same flow
• It works everywhere: automated flows, campaign flows and popups
• Any discount type works: amount off products, amount off order, buy X get Y or free shipping

If you want each subscriber to get their own code that can't be shared, use unique codes instead.

Create a general code

1. Go to Discounts and click Create new, then New discount
2. Choose the Discount type, select General under Discount code customization and click Continue. General codes don't need a placement
3. Enter the Discount code customers will use at checkout, and a Discount name for your own reference
4. Set the discount value, scheduling and conditions
5. Click Create discount. Recart creates the code in your Shopify store

For every field in the form, see Create & Manage Discount Codes.

Already have the code in Shopify? If you type a code that already exists in your Shopify store, Recart tells you and offers to import it instead. You can also import it from Create new → Import from Shopify.

Add a general code to an SMS message

1. In the flow or campaign editor, click the % (Add discount code) icon in the message toolbar
2. Select your code in the Discount code panel. It's inserted into your message
3. Optional: to apply the code automatically at checkout, add a link with the link icon and use Connect link to discount (optional) to connect it to your discount

Don't delete the discount item from your message. Recart uses it to insert the code when the message is sent.

Add a general code to a popup

In the popup editor, go to the Success step and click Add discount code, then select your code. Subscribers see the code as soon as they opt in.

Edit a general code

Open the code from the Discounts list to change its name, value, conditions or dates, then click Update. The code itself can't be changed after it's created. To use a different code, create a new one or duplicate this one, and swap it into your popups and messages.

Best practices

• Use a code just for Recart. A code that isn't advertised in other channels, like email or ads, keeps your Recart reporting clean
• Use one code per offer. Duplicate the discount when you change an offer, so each offer's performance stays separate
• Mention the offer in your copy, like "15% off with code WELCOME15", so subscribers know what they're getting

If you have any questions, do not hesitate to contact the Recart Support team. We'd be happy to help!