BFCM 2025: #9 Survive Crunch Week Like a Pro

Whether you’re launching early or riding the Black Friday wave head-on, this is the moment we’ve all been preparing for. To help you stay ahead (and avoid last-minute chaos), here are five quick reminders to carry you through the week.

Top 5 Crunch Week Tips

  1. Don’t panic-send

    Stick to your planned calendar — last-minute campaigns often underperform.

  2. Test before every send

    Double-check your links and SMS character count.

  3. Avoid overlapping sends

    Space out SMS and email by 4–6 hours to reduce fatigue and avoid confusion.

  4. Monitor your performance

    Watch key metrics like unsubscribe rate, clicks, and delivery status — tweak only if needed.

  5. Have your support contacts ready

    Know exactly how to reach us if something goes wrong (see below!).


How to Reach Recart Support

From Nov 28–Dec 1, we’ll have extended support hours:

6am–8pm EST

Need help? You can:


Missed last week’s update?

BFCM 2025: #8 - Final Checks + Flow Testing

 

If you’d like a second pair of eyes on your setup, just let us know — we’re happy to help.

Happy BFCM,

Team Recart