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Introducing Email Typo Validation on Popups

Your popups now spot mistyped email domains and offer a correction, so fewer subscribers are lost to hard bounces.

When someone enters their email in your popup and misspells the domain — gmial.com instead of gmail.com — the address still looks valid, so it gets collected. Every message you send to it then hard-bounces, and that subscriber never hears from you. Your popups now catch these at submission and offer the right address instead.

What's new

  • Popups check the email domain when a subscriber submits, and suggest a correction when it's a near-miss of a common provider
  • Covers gmail.com, icloud.com, outlook.com and aol.com, along with common wrong endings such as .co or .cm in place of .com 
  • The suggestion is optional. A subscriber can accept it in one tap, or submit their original address anyway
  • Anything outside those domains passes through exactly as before — work addresses, regional domains like outlook.co.uk, and alternative providers are left alone
  • Nothing changes in your setup. This is on automatically across all your existing popups

Why this matters

In a year of bounce data from one store, around 1.4% of hard bounces came from correctable domain typos. Catching them at signup means a cleaner list, better deliverability, and subscribers who actually receive the welcome message they were expecting.

If you have any questions about email typo validation, feel free to reach out to us at support@recart.com — we're happy to help!