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Omnisend <> Recart Integration

Learn how you can add Recart subscribers to your Omnisend list to send them marketing messages.

How to connect Recart to Omnisend?

In order to connect Recart to Omnisend, first you need to turn on the Omnisend integration from your Recart account. Go to the Integrations page and click on the Activate button.

Then, log in to your Omnisend account and navigate to Store Settings from your profile, in the upper right corner of the page.

Here you can create the API key the following way:

Store settings ➡️ Integrations & API ➡️ API Keys ➡️ Create API Key

Click on Create API key, then select "I want to set up custom permissions for this API key." Then it is essential that you have the Contacts permission ticked. This is required for Recart to sync subscribers to Omnisend. Then, click on the Save button.

Go back to the Integrations page, copy the API key created, paste it to the field and click on Connect to Omnisend.

Once this was done, the integration will be activated. You can deactivate it with the toggle on the top of the page.

In case you need to, you can change the API key by clicking on the Change button.

Subscribers who opt-in and provide their e-mail address or phone number after you activated the integration, will be synced to your Omnisend account.

What information will be synced between Recart and Omnisend?

In addition to the subscriber's basic contact details, the opt-in tool name is also synced to the subscriber's profile in Omnisend. You can use this property to segment your audience or trigger different automations based on which opt-in tool a subscriber came from.


For more information on how to use synced properties in Omnisend, see: Locating and Using Custom Properties for Contacts – Omnisend Help Center.

 

If you have any further questions, please don't hesitate to reach out to our Support Team via in-app chat or at support@recart.com. We'd be happy to help!